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Become a Woolly Wolf Retail Partner
A wholesale relationship with Woolly Wolf is more than just a transaction — it’s a collaborative partnership. We believe in building long-term relationships with retailers who share our values and want to bring exceptional dog gear to their customers.
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Why partner with us?
Premium quality your customers can trust
Our gear is designed in Finland and tested in real outdoor conditions — from arctic trails to city adventures. Retailers appreciate the low return rates and the strong reputation for durability.
Sustainable products that resonate with modern consumers
Every item is crafted with recycled materials, allowing retailers to offer an eco-conscious option without compromising quality. Sustainability isn’t a trend for us — it’s the foundation of our brand.
A brand with a strong identity and loyal following
Woolly Wolf has a clear, recognizable visual world rooted in outdoor culture, adventure and Scandinavian design. Customers actively seek out the brand, which drives repeat sales and brand loyalty in-store.
Marketing and merchandising support
We provide high-quality images, videos, lifestyle content, display ideas and campaign tools that help you present the brand beautifully both in-store and online.



